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Last updated 2/17/2025 - Originally published 2/17/2025
Written by SimpleTire, Expertly reviewed by Brett Antosh
Bridgestone and Yokohama are the two popular tire manufacturers admired in the US region for the diversified range of tires. Each tire manufacturer has a long history and utilizes innovative technologies and advanced features to produce quality tires. While Bridgestone's journey began in Japan in 1931, Yokohama traces its roots back to 1917 and was established in the same country. In the all-season touring tire category, the Turanza QuietTrack and the Avid Ascend GT tires are very popular.
Both tires are engineered utilizing advanced technologies and features and offer exceptional traction and performance in dry, wet, and light snow conditions. Their manufacturers have optimized the tires for comfortable rides, reliable handling, and confident traction year-round. While the Turanza QuietTrack is designed for use on sedans, minivans, CUVs, and SUVs, the Avid Ascend GT can be used on performance cars, sedans, CUVs, and minivans.
Choosing between these two tires can be a challenge and therefore, to help you make an informed decision, we’ve come up with a detailed comparison, using our advanced tire rating system SimpleScore. We will rate their performance on a scale of 0-10 and rate each tire in traction, handling, and longevity areas alongside their overall performance.
So, get ready for a detailed insight into the strengths and weaknesses of each tire in this Turanza QuietTrack vs Avid Ascend GT tires comparison, and find out which tire best suits your driving needs and preferences.
Bridgestone Turanza QuietTrack tires
Launched in 2019, the Bridgestone Turanza QuietTrack is an all-season touring tire admired for its quieter and comfortable rides, as well as long-lasting tread life. The tire boasts a symmetrical tread pattern that utilizes the proprietary QuietTrack Technology to minimize road noise, ensuring a pleasant driving experience. The ability of the tire is such that one of our customers who installed a set of these tires on the 2014 Hyundai Elantra praised the QuietTrack tires for remarkably reducing road noise, which is very inspiring customer feedback about its noise-reducing capabilities. Additionally, the Turanza QuietTrack improves snow traction, ensures hydroplaning resistance, and improves fuel efficiency.
Thanks to its exceptional tread life, commendable traction, and responsive handling, the tire earns an impressive 9.6 out of 10 SimpleScore rating.
Get Bridgestone Turanza QuietTrack tires at the best deals for your vehicle here
Yokohama Avid Ascend GT tires
Introduced in 2018, the Yokohama Avid Ascend GT is the competing all-season touring tire that features an asymmetrical tread pattern and is made for use on performance cars, passenger cars, sedans, SUVs, CUVs, and minivans to maximize the compatibility with a larger set of vehicles. This tire is optimized to deliver strong year-round traction, confident braking performance, quieter and smoother rides, and long-lasting tread life. One of our customers who owns a Subaru Outback admired the tire for its great handling and traction abilities in the rainy season. So, you can expect it to be a great choice for reliable handling seekers in wet and slick conditions too!
Overall, the Avid Ascend GT scores a respectable SimpleScore of 8.5 because of its solid traction performance, responsive handling, and long-lasting service life.
Get Yokohama Avid Ascend GT tires at the best deals for your vehicle here
Bridgestone Turanza QuietTrack vs Yokohama Avid Ascend GT tires on traction
Now that we have an overall understanding of both tires, let’s start our detailed comparative analysis. First, let’s talk about the traction performances of the Turanza QuietTrack and Avid Ascend GT.
The Turanza QuietTrack scores an excellent 9.6 SimpleScore rating in traction, which confirms that the tire can firmly grip the surface in dry, wet, and light snow weather. Thanks to the advanced tread design that features 3D full-depth sipes, the traction performance in light snow conditions is great. There are in-groove ridges that also contribute to traction performance, while the open shoulder slots ensure quick water dispersion from contact patch area for increased wet grip and reduced risk of hydroplaning. Additionally, the credit also goes to the rubber compound that allows the tire to maintain contact in varying conditions.
On the other hand, the Avid Ascend GT scores an 8.3 in traction, which is also a great score and assures that you won’t lose the grip whether driving in shine, rain, or mild snow conditions. The tire utilizes the proprietary TriBlend rubber compound for enhanced traction and grip in light snow conditions and the computer-tuned tread pattern is engineered using 3D sipes and notch blocks that add more detail to the tread for increased grip in wet and slick conditions. Additionally, the four circumferential grooves avoid the chances of hydroplaning and provide solid traction on wet roads.
While the Avid Ascend GT offers dependable traction, the Turanza QuietTrack outshines with a higher SimpleScore rating and better abilities in this area.
ADVANTAGE: Bridgestone Turanza QuietTrack
Bridgestone Turanza QuietTrack vs Yokohama Avid Ascend GT tires on handling
Touring all-season tires are often driven on highways, where lane changes could be frequent and you might want a better steering response, ride control, and braking and cornering. So, let us learn about the handling abilities of these tires in this section.
The Turanza QuietTrack also surprises with its score in handling, which is a whopping 9.5! You can certainly expect the tire to offer a confident steering response in varying conditions. The design and construction, along with the larger contact patch provide better control, seamless cornering, and improved stability. The optimized rubber compound and features like in-groove ridges and full-depth sipes also enhance handling in wet and slick conditions, assuring overall outstanding controllability.
Contrarily, the Avid Ascend GT earns an 8.7 SimpleScore rating in handling, indicating that you can be assured of better stability and great steering response all the time. There is a wider flat profile carved into an asymmetric tread pattern that boosts handling and traction in wet weather. Likewise, the silica-optimized TriBlend rubber compound improves road grip for better ride control and braking performance. Cornering is optimized with the use of sturdy shoulders, whereas lane-changing ability is enhanced by the three center ribs.
Again, it is the Turanza QuietTrack taking the lead, and proving its dominance in the handling area as well.
ADVANTAGE: Bridgestone Turanza QuietTrack
Bridgestone Turanza QuietTrack vs Yokohama Avid Ascend GT tires on longevity
Would you buy a tire that wears faster? The answer would be ‘no’! So, here’s our longevity analysis that reveals which tire serves longer.
The Turanza QuietTrack stuns the longevity chart with a 9.7 SimpleScore rating. The long-lasting ability of this tire is further confirmed by its 80,000 mile limited manufacturer tread life warranty. There are 3D full-depth sipes that also contribute to longer wear and the wear rate is optimally controlled by the solid rubber compound and reinforced inner construction that keeps the tire in shape for even wear.
On the contrary, the Avid Ascend GT is rated 8.5 in longevity and is also covered by an up to 65,000 mile limited manufacturer tread life warranty. The tread houses triple 3D sipes and an optimized flat contact patch to ditch the chances of premature or uneven wear. The robust inner construction that sports reinforced twin steel belts and polyester casing further boosts the durability and strength to combat rolling pressures for slower and even wear.
The Bridgestone tire maintains its class and dominance in longevity too, while the Avid Ascend GT can be counted as a reliable choice if the Turanza QuietTrack isn’t something you would buy.
ADVANTAGE: Bridgestone Turanza QuietTrack
When to use each
Both tires belong to the all-season touring category and they can be used year-round in dry, wet, and light winter weather. The touring ability makes these tires good for use on longer tours and highway drives. That being said, these tires aren’t Three Peak Mountain Snowflake certified, so don’t use them in moderate to severe winter weather conditions when the temperature is below 45 degrees Fahrenheit.
Coming to the rim sizes, both the Turanza QuietTrack and the Avid Ascend GT are offered in 15- to 20-inch rim sizes.
Which one should you choose?
Looking at the overall SimpleScores, the Turanza QuietTrack leads with a higher rating of 9.6 compared to Avid Ascend GT’s 8.5 SimpleScore. But, it is to be noted that both tires have their own unique attributes and the purchase decision should also be based on things like your budget, brand preference, inclination towards tread life warranty, features, and pricing.
As far as the prices are concerned, the Turanza QuietTrack is available at an initial price of at least $181 per tire, while the Avid Ascend is offered at a starting price of at least $112 per tire. This means a set of four Turanza QuietTrack tires will cost you at least $724, while a set of four Avid Ascend tires will cost you at least $448.
Based on SimpleScore, you should choose the Turanza QuietTrack if you:
- Drive a vehicle like the Chevrolet Cruze, Tesla Model S, Toyota RAV4, or Lexus ES.
- Want a tire that’s better in traction (9.6 vs 8.3) and handling (9.5 vs 8.7).
- Want a tire that’s better in longevity (9.7 vs 8.6).
- Want a tire with better tread life warranty.
- Are comfortable paying more to buy a set of tires that’s better in all areas.
On the other hand, you should pick the Avid Ascend GT if you:
- Drive a vehicle like the Subaru Outback, Honda Accord, Toyota Prius, or Dodge Challenger.
- Want a tire that’s more affordable yet delivers reliable performance.
- Want a tire that doesn’t disappoint when it comes to controlling road noise levels.
Still not sure which tire to buy? Fortunately, SimpleTire is here to help as our helpful agents are more than happy to assist you in selecting the right tire for your ride and budget.