Simple Tire has outstanding price, quality, and remarkable service. I ordered online and my tire was waiting at my front door at the start of the 3rd day. When I worked at the wastewater plant, we would have to wait several weeks to get the same tire through a commercial tire company. The Kendra tires are 6 ply and the one that finally died probably had 20 years of service life on dike banks and gravel.
Ride noise, ride handling, and winter traction are not really applicable in my application but I would rate winter traction as a 5 based on mud. Because of the 25" rim and 6 ply rating, I used a bead blaster to seat the beads which was to be expected.