Formula Tires

Formula Tires is a dedicated value-segment brand that offers a comprehensive portfolio of reliable tires for passenger cars, SUVs, and light trucks. As a sub-brand of the globally renowned Pirelli organization, Formula benefits from world-class research, development, and manufacturing expertise, ensuring its tires meet rigorous quality and performance standards. The brand focuses on delivering dependable all-season traction, stable handling, and long-term durability at an accessible price point. By leveraging its powerful technological parentage, Formula offers a trustworthy and economical package for the everyday driver.